Searchology 101

There are many definitions for the profession of marketing online [Internet marketing, search marketing, etc.] and as many names for the types promotion on the World Wide Web. As Internet marketing is still in it’s infancy, I prefer Searchology. I may have coined the phrase some years ago but to avoid any type of legal craziness I will simply take the ”ology” and the “search” and my own take on what I believe it is and move on.

Searchology [surch-ol-uh-je] 

- noun

  1. the science that deals with marketing web sites, landing pages and other World Wide Web wonders via natural means or paid placements.
  2. the study of human interaction and web sites, display ads, text ads, video ads and other forms of continually emerging Internet technologiesand online destinations.
  3. the art form of creating high impact bright and shiny objects [online] which will propel the viewers to interact and take action based on messaging and creativity.
  4. the analysis of collected data from human interaction and marketed web sites without loosing ones mind.

origin ~ 2005 ~ search + ology

Dr. Search (AJDii)

Searchologist [surch-ol-uh-jist]

- noun

  1. a person who specializes in searchology

origin: 2005 ~ search + ologist

Dr. Search (AJDii)

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