There are many definitions for the profession of marketing online [Internet marketing, search marketing, etc.] and as many names for the types promotion on the World Wide Web. As Internet marketing is still in it’s infancy, I prefer Searchology. I may have coined the phrase some years ago but to avoid any type of legal craziness I will simply take the ”ology” and the “search” and my own take on what I believe it is and move on.
Searchology [surch-ol-uh-je]
- noun
- the science that deals with marketing web sites, landing pages and other World Wide Web wonders via natural means or paid placements.
- the study of human interaction and web sites, display ads, text ads, video ads and other forms of continually emerging Internet technologiesand online destinations.
- the art form of creating high impact bright and shiny objects [online] which will propel the viewers to interact and take action based on messaging and creativity.
- the analysis of collected data from human interaction and marketed web sites without loosing ones mind.
origin ~ 2005 ~ search + ology
Dr. Search (AJDii)
Searchologist [surch-ol-uh-jist]
- noun
- a person who specializes in searchology
origin: 2005 ~ search + ologist
Dr. Search (AJDii)